fbpx

Subscribe Now

Trending News

Unpacking Reverb’s UI Redesign: Insights from an A/B Test

Case Studies
Design
Insight
Start Up Tips

In the fast-paced world of digital platforms, UI redesigns play a crucial role in improving user experience and staying competitive. Recently, Reverb.com  embarked on a sweeping stylistic redesign that caught our attention, prompting us to examine the insights it offers. Let’s dive into the key changes and their potential impact on user engagement. Removed Borders One of the notable changes in the A/B test was the removal of borders on various components across the page. For instance, product photos and…

Exploring UI Changes: Insights from Booking.com’s A/B Test

Design
Development
Insight
Start Up Tips

In the rapidly evolving field of web design and user experience, analyzing A/B tests like the recent one from Booking.com can provide valuable lessons. They modified their homepage to better highlight their deals pages, but the results weren’t quite what they expected. However, the process and outcomes offer useful insights. Headline Adjustment: The Impact of Words One of the biggest changes was the new headline: “The great getaway, your way.” They wanted to make the site feel more personal, but…

Simplifying Dining with Apetigo: A Digital Revolution

Case Studies
Design
Insight

In today’s digital era, businesses must prioritize user experience to stay ahead. Today, we explore a compelling case study illustrating the impact of smart design in the foodtech industry. Understanding Apetigo’s Digital Evolution Apetigo, an innovative foodtech app, initially struggled to attract users due to its complex interface. Recognizing the need for improvement, Apetigo partnered with our team to overhaul its platform, revolutionizing its digital presence and enhancing user engagement. Impact on User Experience: Transformative Changes Through meticulous analysis and…

Exploring the “INVO Marketplace Trendbook 2024”

Design
Development
Insight
Start Up Tips

As 2024 progresses, the e-commerce world is bursting with innovation and growth. The shift from traditional to digital commerce is opening up new opportunities and challenges for businesses globally. Understanding and adapting to these changes is crucial for any business looking to succeed in the digital marketplace. Understanding the Digital Marketplace This comprehensive Ebook acts as a guide through the fast-changing B2B digital landscape. It draws on examples from successful companies like Amazon and Etsy and offers detailed insights into…

Unlocking E-commerce Success with “Boosting Sales with A/B Testing”

Design
Start Up Tips

In the fast-paced world of e-commerce, staying ahead means mastering the best digital marketing strategies. Our latest Ebook, “Boosting Sales with A/B Testing: A Practical Guide for E-commerce Websites,” dives deep into how A/B testing can dramatically improve online shopping experiences and boost sales. Understanding the Ebook This guide makes A/B testing easy to understand for everyone—business owners, marketers, and web developers. It thoroughly explains what A/B testing is and shows you how to use it to improve every part…

The Future of App Design: Embracing Modular Design for Customized User Experiences

Case Studies
Design
Insight

🚀 2024 is set to witness a monumental shift in product trends, particularly in mobile app development. As we navigate through an era where digital solutions are increasingly tailored to meet diverse user needs, one approach stands out as a game-changer: Modular Design. Modular Design: The Revolut Case Study Revolut’s recent redesign is a testament to the power of modular design in creating flexible, user-centric applications. By allowing users to personalize their dashboards with widgets that cater to their specific…

Marketplace Masterclass #2: How To Design & Develop A Marketplace?

All
Design
Development
Marketplace Masterclass #2: How To Design & Develop A Marketplace?

Welcome to the Marketplace Masterclass. In this three part series I will tell you all about creating a marketplace business model, designing and developing a marketplace as well as scaling and marketing it. You will learn what are the different types of marketplaces with real-life examples and how to build your product to succeed. All Articles In This Series: How Do Marketplaces Like Etsy And Fiverr Make Money? How To Design & Develop A Marketplace? A Guide To Scaling, Growing &…

Designers’ Must Have Skills That You Need For Your Team

All
Design
Start Up Tips
Essential graphic design skills all design jobs require

Whether you’re looking to build an in-house team, want to outsource or hire an outside contractor to create your digital product design – you will need to check their skills and determine whether those graphic designers are the right fit for your project. Here’s which graphic design skills as well as soft skills to look out for: 1. Design Software The first crucial thing that your designers need to know is various different design software. Depending on the type of…

30 Free UX Tools Anyone Can Use

All
Design
30 Free UX Tools Anyone Can Use

Whether you’re a UX designer or not, there’s plenty of UX Design tools you can use to make your life easier. Because the truth is, the tools for UX Designers out there will come in really handy for marketing specialists, sales experts and product managers. So, here’s a list of 30 excellent UX design, research, prototyping and wireframing tools you can use (please note that the list is not in any particular order): 1. Pencil First up on the list…

Product Manager’s Handbook #5: Using UX Techniques To Make Better Product Decisions

All
Design
Project Management
Using UX Techniques To Make Better Product Decisions

In the previous article from  the Product Manager’s Handbook Series I talked about why UX is so important to Product Managers. In this one we’re going to dive a little deeper into some specific tools and methods that you can take on from UX Designers and Researchers on your team. Their perspective on the product will always be focused on the end-user and, while you also need to keep the business objectives in mind, it should be your primary focus,…