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Why Should You Outsource Your Product Development To An Agency?

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Development
Start Up Tips
Why Should You Outsource Your Product Development To An Agency?

One of the most important things for every startup is deciding how are they going to approach the product development process. And the possibilities are vast. You could go with freelancers, hire an in-house team or work with a software product development agency. Which way is the best? Keep reading to find out the pros and cons of each approach! Why Does It Matter Who Develops Your Product? First of all, who develops your digital product will impact its quality…

What Are The Key Elements To Running A Successful eCommerce Business?

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Start Up Tips
What Are The Key Elements To Running A Successful eCommerce Business?

eCommerce is one of the fastest-growing business areas. Moving shopping online has truly changed the customer environment. Companies like Amazon and Walmart are investing more and more into optimizing their online business. But can you compete with a giant like Amazon? You’ll need to make sure you keep these key elements to a successful eCommerce business in mind. Is Starting An eCommerce Business Now A Good Idea? With the competition being so fierce and advanced, you may wonder whether starting…

Strategic Thinking Series #3: Strategic Planning – How To Set Long And Short-Term Goals?

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Project Management
Start Up Tips
Strategic Planning: How To Set Long And Short-Term Goals?

In today’s fast-changing world and business environment, managers and individual contributors alike need to have a broad perspective and see the big picture. Many managers are so focused on delivering ‘today’s’ achievements, preoccupied with daily obligations that they fail to position themselves for long-term success. In this time of rapid change economically and business wise around the world, strategy is moving away from the fundamental ‘strategic planning’ to more of ‘strategic thinking’ in order to survive the crowded and competitive…

Make Better Decisions With These Decision-Making Frameworks

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Project Management
Start Up Tips
Make Better Decisions With These Decision-Making Frameworks

Sometimes we find ourselves forced to make a decision under uncertain circumstances. To be honest, that’s most times. Especially when working at a startup, chances are you will face decisions like this quite often. But decision-making doesn’t have to ba that hard. If you think of it as a process you will be able to make much better decisions in the long term. Here’s the best decision-making frameworks you can use: Define What A “Good Decision” Is This sounds much…

What Is Desk Research And How To Do It?

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Design
Start Up Tips
What Is Desk Research And How To Do It?

When it comes to pushing out a product to market, research and usability testing raises your chances of success. We have already covered a lot of different research and testing topics, but this time we wanted to focus on one of the easiest research methods – desk research. What is it and how you can do it? What Is Desk Research? There’s two types of research – primary and secondary. Primary research is when you actually go out and get…

Top 10 eCommerce Platforms: Which One To Choose In 2020?

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Development
Start Up Tips
Top 10 eCommerce Platforms: Which One To Choose In 2020?

eCommerce is booming. Especially now, during a pandemic, people are looking to transfer their everyday activities into the digital world. It’s a great opportunity for existing online stores as well as traditional retailers who want to grow their business. And there’s no need to build an online store from scratch (unless you’re already a big cartel and need a custom platform) – that’s what eCommerce platforms are for. But there’s so many of them. In this article we will go…

Top Tools To Analyze Your Digital Product’s Performance

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Development
Start Up Tips
Top 5 Tools To Analyze Your Digital Product's Performance

It may seem like after you’ve launched your product the hard part is over. But there’s still a lot to do. Building a product never truly ends, you need to constantly monitor feedback, analyze your digital product’s performance and make improvements. And we’re here to recommend you some great tools for that! Choosing The Right Key Performance Indicators You need to choose your KPIs (Key Performance Indicators) wisely. For example, if you have a mobile app, measuring the number of…

Product Design Principles Everyone Should Know

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Design
Start Up Tips
Product Design Principles Everyone Should Know

Whether you’re a designer or not, there’s some great advice that can be taken away from design principles. Even if you work in marketing or sales or project management, you should be aware of how your customers perceive your communications. Because focusing on the user is the key to success. Visual Principles When it comes to design, there’s two main “focus groups” – UI and UX. UI (or User Interface) focuses more on the visual side of things, while UX…

How To Find A Software Development Company To Build Your Product?

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Development
Start Up Tips
How To Find A Software Development Company To Build Your Product?

When it comes to building a digital product, it’s important to choose the right partner. After all, the way its built, its performance and the user experience it provides, directly impacts your company’s success. But how to ensure you found the right software development company to build your digital product? 1. Research Multiple Vendors To make an educated choice, you first need to be aware of all the options available. One of the best resources to find software development agencies…

How To Use The User Persona Canvas?

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Design
Project Management
Start Up Tips
How to use the user persona canvas?

In our  “How To Use UX Techniques For Your Product’s Success” eBook, you will find free downloadable UX canvases and detailed descriptions on how to use them, even if you’re not a designer. In this article, we’re going to just focus on one of the canvases from the eBook – the User Persona Canvas. If you’d like to get an overview of more canvases like the Context Map or the Value Proposition – download our eBook. WHEN TO USE: When…